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PRIME VISIBILITY CEO ANDREW S. HAZEN’S NEW PLAIN AND SIMPLE SEARCH ENGINE OPTIMIZATION BOOK AVAILABLE ON AMAZON.COM

Melville, NY, XX, 2008 – Andrew S. Hazen, founder and CEO of
Prime Visibility LLC, a leading search engine optimization (SEO) and Internet marketing firm, has penned Search Engine Optimization: Plain & Simple. The new user-friendly book is now available on Amazon.com and www.AndrewHazen.com.

The book avoids techno-speak and explains how to use natural, organic SEO techniques to enable websites to achieve high rankings on search engines such as Google, Yahoo, MSN and AOL. The trick, according to Hazen, is to use proper keywords, link building and site structure, among other SEO practices. 

Designed for those with limited budgets, Search Engine Optimization: Plain & Simple outlines basic steps that Prime Visibility employs in developing comprehensive marketing campaigns, which include using strategic link building campaigns, keyword enriched URL paths and other search advertising strategies to optimize results over the long haul and increase web traffic.   

History has shown that effective SEO marketing can double or even triple the profitability of businesses. As illustrated by a non-profit industry group’s case study, CompassGuard.com saw online page views soar nearly 80% within six months after adding new optimized pages and a PPC campaign.

Hazen shares his own experiences and expertise on what it takes to drive natural website traffic and increase visibility on all major search engines, leading to greater profitability through enhanced ROI and ROAS (return on advertising spending).

“I wrote this book to break down SEO jargon and make it easy for anyone to understand our industry,’ Hazen says. ‘When people begin to embrace the methodology and practices that drive SEO, businesses and individuals will gain the knowledge to greatly improve their chances for success.”

Prime Visibility LLC (PrimeVisibility.com), a PV Media Group company, was founded in 1998. A leading, full-service search engine marketing (SEM) firm, it is committed to increasing traffic, sales and ROI for its clients. Prime Visibility provides integrated online marketing plans and individually tailored services, including SEO, Pay-Per-Click (PPC), email marketing, conversion tracking solutions, Web 2.0, social networking, and other SEM services. Based in Long Island, N.Y., Prime Visibility has developed outstanding revenue growth and is on the 2007 and 2008 INC. lists of the fastest-growing private companies in America. Prime Visibility is a PV Media Group company (PVMediaGroup.com).

PV Media Group (PVMediaGroup.com), established in January 2008, combines the resources of two leading web-based companies: Prime Visibility LLC and AdOn Network.

SEMPO: SEMPO is a global non-profit organization serving the search engine marketing industry and marketing professionals engaged in it, which purpose is to provide a foundation for industry growth through building stronger relationships, fostering awareness, providing education, promoting the industry, generating research, and creating a better understanding ofsearch and its role in marketing.

Contacts

Andrew Hazen
Prime Visibility LLC
631- 719-7444

http://pvmediagroup.com

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